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PostPosted: Wed Jun 26, 2019 12:41 am 
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Having a similar Air bag as the Nike Air Max 270 and transforms it into a full-length unit designed for athletes who train in the gym or those daily outside runners. A back pull tab with a Swoosh logo and 720 on the heels completes this teaser look.

Just as Nike Zoom 2K Dames the Air Max 97 redefined the performance potential of Air by introducing a full-length unit, the Air Max 720 shatters previously held expectations of comfort. The shoe is uniquely engineered for steps rather than strides.

The 720 has the new tallest Air unit. The shoe’s predecessor, the 270, Adidas Ultra Boost Mujer registered at 32mm high. The 720 ups the Air ante to 38mm. This means the 720 has the most spring of any Air Max shoe. The tallest heel unit in Air history also gives the biggest heel volume displacement. This maximizes the 720’s bounce and comfort, and with its 360-degree form, the unit acts like a cradle for the foot.

Its name stems from the visible Air unit. The name 720 comes from the idea that the Air unit is visible in 360 degrees, both horizontally and vertically.

The design of the first shoe to feature the 720 unit was inspired by Asics Gel Quantum 360 Femme nature and specifically, the organic radiating movement of energy in different natural wonders — this is reflected in each colorway of the Nike Air Max 720. For example, forthcoming versions of the shoe play off lava flows, the Northern Lights, the Milky Way and sunsets and sunrises.

The 720 Nike Air Max 270 Mujer Air unit contains more than 75 percent manufacturing waste. Nike Air is produced with the brand’s aim of delivering a more sustainable future for athletes in mind, and the belief that there should be no trade-off between lightening our environmental footprint and improving performance. For the 720, all units have a composition of more than 75% recycled manufacturing waste.

Like the 270 unit, the 720 unit is filled with promise. Expect 720 to find its way to a variety of silhouettes across Nike, Inc.’s portfolio. A preview of this potential Adidas Ultra Boost Mens comes via the Jordan Proto-720.

The Nike Air Max 720 unit is the tallest Air bag in history. It's also the latest achievement of Nike's Air Manufacturing Innovation team. The resulting shoe, however, is testament to how that group works collaboratively with other facets of Nike design. From Nike Internationalist Femme color to materials, there's beauty in a synergistic approach.

The Nike Air Max 720 "Northern Lights" colorways release February 1 in limited quantities at select Nike stores, the SNKRS and SNEAKRS apps and select global retailers.

Air Max fans, rejoice. Because after an extended run of teasers and Adidas Ultra Boost Femme leaks, Nike just officially revealed its latest addition to the line: the Air Max 720. The sneaker features the tallest-ever Air bag in a Nike sneaker, plus a textile upper that the Swoosh's designers have clearly decided to utilize to its full extent Asics Gel Lyte 5 Damen with a host of new colorways.


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